Cross Cultural Check

The international community of The Hague is large and diverse. The common language may be English but this is by no means the native language of all expats, international residents. For the local small and medium enterprises (MKB) wishing to access this market there are many opportunities, as well as challenges.

Despite the differences within it, the common experience of relocating, working, living, studying in an environment not ones own does provide some common ground. From personal experience a hand in The Hague can help you maneuver the challenges and take advantage of the opportunities by:

Ensuring English language used correctly in your material, on your website
Tailoring your message to the common elements of this diverse group
Organising special occasions

For the expat entrepreneur bringing their business to a new market, understanding the particularities within it are of the essence. As an expat, or international, you know well the pitfalls of making assumptions of how things are done in different countries. Your business may well be a 'first' in The Hague. Challenges and potential abound. a hand in The Hague can guide you through the nuances of not only the local expat community, but the local Dutch one as well, and help you find the partners you need to meet your goals. Among the things Deborah can help with are:

Introducing you to relevant networks and groups
Reviewing marketing strategies and ideas
Investigating potential of your product or service
Ensuring correct use of English language if this not your native language

Whether it is about doing business locally, with the international community, bringing your business to a 'new' public, or taking your business overseas, Deborah is your hand in The Hague.

Preferred rates available to members of CONNECTing Women and Women’s Business Initiative International.